Anti-Spam Commitment
TAI, and each of its affiliates (hereinafter “TAI”), value your privacy and preferences for electronic communication from us. Accordingly, we are committed to compliance with Canada’s anti-spam legislation (CASL). This document is a formal statement of TAI’s responsible and transparent practices when sending electronic communications to outside parties. It informs outside parties about their rights under CASL, how they may unsubscribe to electronic communications from TAI, and who they may contact at TAI with related concerns. This document also includes answers to questions about spam and TAI’s electronic communication practices. This Anti-Spam Commitment is intended to describe TAI's compliance practices and does not create contractual rights or obligations beyond those required by applicable law.
Application and Enforcement
CASL covers commercial electronic messages (CEMs), which are messages that are in an electronic format, sent to an electronic address, and encourage participation in a commercial activity. CASL applies to CEMs sent from or to computers or devices in Canada. The law is administered and enforced by the Canadian Radio-television and Telecommunications Commission (CRTC), the Competition Bureau, and the Office of the Privacy Commissioner of Canada.
What Is TAI Doing to Comply with CASL?
To comply with CASL and provide transparency to outside parties, TAI has adopted this Anti-Spam Commitment. TAI has also undertaken the following initiatives:
Implemented CASL Compliant Consent Forms
Under CASL, consent is required for TAI to send a CEM unless an exception to the consent requirement applies or the message is exempt from CASL altogether. There are two types of consent: implied consent and express consent. Implied consent is only recognized in certain circumstances (as set out below). CASL relies primarily on express consent which means you have taken a positive step to agree (verbally or in writing) to receive a CEM. TAI has modified its consent practices to make it clear what the recipients are opting into and to ensure that express consent obtained from recipients complies with CASL.
Modified Email Footers
In addition to obtaining consent, CASL requires TAI to include the following information within every CEM: TAI’s business name, a valid mailing address along with one of the following: (i) a telephone number with active response voicemail; (ii) an email address; or (iii) a web address; and a working unsubscribe mechanism.
Incorporated Unsubscribe Mechanisms
TAI has incorporated an unsubscribe mechanism into all CEMs. This mechanism specifies an email address or link (functional for 60 days) where the request may be sent. TAI must process this request within 10 business days. TAI maintains processes designed to facilitate compliance with CASL requirements regarding unsubscribe requests. You may at any time withdraw your consent by unsubscribing from receiving CEMs from TAI by following the process laid out in the electronic message you receive or contacting helpdesk@taire.com. However, even if you unsubscribe to receiving CEMs from TAI, you may continue to receive messages that are exempt from CASL's consent requirements or that are necessary to administer an existing relationship, transaction, legal obligation, or other permitted activity.
Why Am I Receiving an Electronic Message from TAI?
TAI will only send CEMs where permitted under CASL, including where TAI has valid express consent, implied consent recognized under CASL, or where the message is otherwise exempt from CASL requirements.
TAI has your consent:
Express Consent: You have agreed to receive a CEM. You can verify that you have provided express consent to TAI (or verify/update the status of your consent) by emailing us at: helpdesk@taire.com. You will be notified via email when preference changes have been made.
Implied Consent: TAI evaluates the applicability and duration of implied consent on a case-by-case basis in accordance with CASL. TAI may infer your consent if:
o TAI has an existing business relationship with you or has a former business relationship with you which terminated less than two years ago (for instance, you are a former client).
o TAI received an inquiry from you within the last 6 months.
o You disclosed your electronic address to a TAI employee (for example you provided your business card to a TAI employee) or you conspicuously published your electronic address (for example, via a corporate website or in a brochure) and the CEM sent is in connection with your business role and function.
The CEMs are exempt:
Messages sent in response to a recipient’s complaint, question, or request, or messages that are otherwise solicited by the recipient (i.e., the “email reply” exemption);
Sending certain transactional messages:
Providing information about a warranty, a recall, safety, or security for a product or service that the recipient bought.
Notifying or giving factual information about an account membership, purchase, subscription, or other ongoing relationship, including delivery of product updates or upgrades.
Giving a quote or estimate for a service, product, or good.
Confirming, facilitating, or completing a commercial transaction that the recipient agreed to enter into.
Providing information related to an employment relationship or related benefit plan.
Messages sent to an employee or consultant of your business or of another organization that your business has a preexisting relationship with if the message concerns the activities of the organization receiving the message.
Messages sent to fulfill a legal obligation (for instance, if you have an outstanding debt, or breached a contract that you have with TAI, etc.).
Messages sent by an individual to an individual recipient with whom the sender has a personal or family relationship.
Purely transactional messages (e.g., messages confirming a purchase, subscription, delivery, etc.) that don’t include any advertising or promotional content are exempt from CASL’s consent requirement, but not the identification information and unsubscribe mechanism requirements.
Nothing in this Anti-Spam Commitment limits TAI's ability to send electronic messages where permitted or required by applicable law.
Social Media
TAI may communicate through social networking platforms where permitted by applicable law and the platform's functionality and terms of use. For example, you may be contacted by a TAI employee via LinkedIn if you are connected on the social network with the TAI employee, or if you have indicated through your preference settings that you are open to receiving messages about new business opportunities or ventures. You may also be contacted if you have conspicuously published your electronic address (for instance, on a social media website), have not indicated that you did not wish to receive CEMs, and the CEM sent is in connection with your business role and function.
What Should I Do if I No Longer Wish to Receive CEM from TAI?
At TAI, we take the law very seriously. You may unsubscribe at any time from receiving CEMs, by visiting the Preference Centre or clicking on the link in any CEM that you receive from TAI, and we will remove you from our list within ten (10) business days. You may also contact us at helpdesk@taire.com.
Amendment of the Anti-Spam Commitment
TAI reserves the right to modify this Anti-Spam Commitment at any time to reflect changes in applicable law, regulatory guidance, technology, business practices, and outside parties’ concerns. We will post any Anti-Spam Commitment changes on this page and, if the changes are significant, we will provide a more prominent notice (including, as the case may be, email notification of Anti-Spam Commitment changes).
Questions or Concerns About TAI's Anti-Spam Commitment
If you need further assistance, please contact us at: helpdesk@taire.com.
For information regarding TAI's collection, use, disclosure, and protection of personal information, please refer to TAI's Privacy Policy at https://www.taire.com/privacy-policy.
Revised September 2026